{"id":544,"date":"2024-02-22T10:23:05","date_gmt":"2024-02-22T15:23:05","guid":{"rendered":"https:\/\/alicerp.zonart.ca\/about-us\/"},"modified":"2024-04-11T14:41:23","modified_gmt":"2024-04-11T18:41:23","slug":"about-us","status":"publish","type":"page","link":"https:\/\/alicerp.com\/en\/who-are-we\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2tz0l-62186c1f032863a7f9304359d63f9b5b\">\n.avia-section.av-2tz0l-62186c1f032863a7f9304359d63f9b5b{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/alicerp.com\/wp-content\/uploads\/2023\/12\/top-accueil2.jpg);\nbackground-position:50% 0%;\nbackground-attachment:scroll;\n}\n.avia-section.av-2tz0l-62186c1f032863a7f9304359d63f9b5b .av-section-color-overlay{\nopacity:0.3;\nbackground-color:#601659;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-2tz0l-62186c1f032863a7f9304359d63f9b5b main_color avia-section-large 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modern-quote modern-centered  avia-builder-el-1  avia-builder-el-no-sibling  titre-strong av-inherit-size'><h1 class='av-special-heading-tag'  itemprop=\"headline\"  >ABOUT US<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><\/div><div id='av_section_2'  class='avia-section av-24y8t-61127cc3b72262af2d5b90bd98889116 main_color avia-section-huge avia-no-border-styling  avia-builder-el-2  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-544'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column_table av-630d-8d7345ebd38d791745dc06b0129e548c sc-av_one_third av-equal-height-column-flextable'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-630d-8d7345ebd38d791745dc06b0129e548c\">\n.flex_column.av-630d-8d7345ebd38d791745dc06b0129e548c{\nwidth:30.666666666667%;\nmargin-left:0;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-630d-8d7345ebd38d791745dc06b0129e548c .av-flex-placeholder{\nwidth:4%;\n}\n<\/style>\n<div  class='flex_column av-630d-8d7345ebd38d791745dc06b0129e548c av_one_third  avia-builder-el-3  el_before_av_two_third  avia-builder-el-first  first flex_column_table_cell av-equal-height-column av-align-top  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqb510m3-1c53e4deb2b1b3e3b60e90e799ffddba\">\n.avia-image-container.av-lqb510m3-1c53e4deb2b1b3e3b60e90e799ffddba img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-lqb510m3-1c53e4deb2b1b3e3b60e90e799ffddba .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-lqb510m3-1c53e4deb2b1b3e3b60e90e799ffddba av-styling- avia-align-center  avia-builder-el-4  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-504 avia-img-lazy-loading-not-504 avia_image ' src=\"https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-scaled.jpg\" alt='' title='LiseHuneault'  height=\"2560\" width=\"1884\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-scaled.jpg 1884w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-221x300.jpg 221w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-758x1030.jpg 758w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-768x1044.jpg 768w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-1130x1536.jpg 1130w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-1507x2048.jpg 1507w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-1104x1500.jpg 1104w, https:\/\/alicerp.com\/wp-content\/uploads\/2024\/01\/LiseHuneault-519x705.jpg 519w\" sizes=\"(max-width: 1884px) 100vw, 1884px\" \/><\/div><\/div><\/div><\/div><div class='av-flex-placeholder'><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-xmwp-6ea0c4858f31cd9f58c6885f64eda794\">\n.flex_column.av-xmwp-6ea0c4858f31cd9f58c6885f64eda794{\nwidth:65.333333333333%;\nmargin-left:0;\n}\n#top .flex_column_table.av-equal-height-column-flextable.av-xmwp-6ea0c4858f31cd9f58c6885f64eda794 .av-flex-placeholder{\nwidth:4%;\n}\n<\/style>\n<div  class='flex_column av-xmwp-6ea0c4858f31cd9f58c6885f64eda794 av_two_third  avia-builder-el-5  el_after_av_one_third  avia-builder-el-last  flex_column_table_cell av-equal-height-column av-align-top  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqb52pk5-52d2ac7e9ba628f2dd50b4e61f6fde24\">\n#top .av_textblock_section.av-lqb52pk5-52d2ac7e9ba628f2dd50b4e61f6fde24 .avia_textblock{\nfont-size:36px;\ncolor:#601659;\n}\n<\/style>\n<section  class='av_textblock_section av-lqb52pk5-52d2ac7e9ba628f2dd50b4e61f6fde24 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><h2 style=\"text-align: left;\"><strong>LISE HUNEAULT<\/strong><\/h2>\n<h3 style=\"text-align: left;\"><em>Managing Director<\/em><\/h3>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-nohx-f16920a63a949ea5972ceab5475cfcd5\">\n#top .hr.av-nohx-f16920a63a949ea5972ceab5475cfcd5{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-nohx-f16920a63a949ea5972ceab5475cfcd5 .hr-inner{\nwidth:50px;\nborder-color:#601659;\n}\n<\/style>\n<div  class='hr av-nohx-f16920a63a949ea5972ceab5475cfcd5 hr-custom  avia-builder-el-7  el_after_av_textblock  el_before_av_textblock  hr-left hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqb5396n-43e4a6197494c0f3a80db846836c4271\">\n#top .av_textblock_section.av-lqb5396n-43e4a6197494c0f3a80db846836c4271 .avia_textblock{\ncolor:#201a48;\n}\n<\/style>\n<section  class='av_textblock_section av-lqb5396n-43e4a6197494c0f3a80db846836c4271 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_inherit_color'  itemprop=\"text\" ><p><strong>Lise Huneault is passionate about communications. With 30 years of public relation-marketing experience, she is recognized as being a creative, strategic and a results-oriented professional.<\/strong><\/p>\n<p>Over the years, she has worked with leading cultural organizations (Cirque du Soleil, Tour de l\u2019\u00cele de Montr\u00e9al, Juste pour rire Festival, Mosaicultures Internationales de Montr\u00e9al) in international public relations firms such as Fleishman Hillard [Omnicom Group], National, Manning Selvage &amp; Lee [Publicis Group], Massy Forget Langlois, Kaiser Lachance Communications and Novartis Canada.<\/p>\n<p>In agency, her achievements are numerous. She has distinguished herself with national PR-Marketing campaigns for major clients such as Procter &amp; Gamble, Danone, Lacoste and Pfizer Canada, to name but a few. She has also developed expertise in event management, traditional and digital media relations, strategic alliances, brand image management and corporate communications.<\/p>\n<p>Lise promotes a collaborative and multidisciplinary team approach. This brings innovative solutions and greater agility to the table. Over the past few years, Lise has received numerous awards, among others, the Soci\u00e9t\u00e9 qu\u00e9b\u00e9coise des professionnels en relations publiques Strategic Excellence Award, the Novartis North American Communicator Award and the Association du Marketing Relationnel\u2019s Excellence Marketing Award.<\/p>\n<p>As a citizen of the world and proud Montrealer, it\u2019s natural that she cares deeply for communities at home and abroad. She has been involved with numerous NGOs such as (UNICEF Canada, Women in Porto Novo in Benin PAPEF), social economy organizations (L\u2019Itin\u00e9raire, Bois Urbain, Le combat de la langue de bois) and the YMCA in her neighborhood.<\/p>\n<\/div><\/section><\/p><\/div><\/div><!--close column table wrapper. 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class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-544'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-14g1p-a447c88671abe32d1362b5d9b66967e2 av_one_full  avia-builder-el-10  avia-builder-el-no-sibling  first flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lrf2rdge-9d2447f6961d6f453e5e583699878b3c\">\n#top .av-special-heading.av-lrf2rdge-9d2447f6961d6f453e5e583699878b3c{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-lrf2rdge-9d2447f6961d6f453e5e583699878b3c .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-lrf2rdge-9d2447f6961d6f453e5e583699878b3c .av-subheading{\nfont-size:15px;\n}\n<\/style>\n<div  class='av-special-heading av-lrf2rdge-9d2447f6961d6f453e5e583699878b3c av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-11  el_before_av_hr  avia-builder-el-first  av-thin-font'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  ><strong>Why Alice Public Relations?<\/strong><\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lqzdrx5n-95ce8f70a973f86a8d0d7ec3af3a47db\">\n#top .hr.av-lqzdrx5n-95ce8f70a973f86a8d0d7ec3af3a47db{\nmargin-top:30px;\nmargin-bottom:30px;\n}\n.hr.av-lqzdrx5n-95ce8f70a973f86a8d0d7ec3af3a47db .hr-inner{\nwidth:50px;\nborder-color:#601659;\n}\n<\/style>\n<div  class='hr av-lqzdrx5n-95ce8f70a973f86a8d0d7ec3af3a47db hr-custom  avia-builder-el-12  el_after_av_heading  el_before_av_textblock  hr-center hr-icon-no'><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lrf2u2oh-9875319223120f54f364b4d3a5dad433\">\n#top .av_textblock_section.av-lrf2u2oh-9875319223120f54f364b4d3a5dad433 .avia_textblock{\ncolumn-count:2;\ncolumn-gap:6%;\n}\n<\/style>\n<section  class='av_textblock_section av-lrf2u2oh-9875319223120f54f364b4d3a5dad433 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock av_multi_colums'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Founded in Montreal, ALICE Public Relations<\/strong> was created with the intention to do things with an innovative approach.<\/p>\n<p style=\"text-align: left;\">Inspired by the character of Alice in Wonderland, ALICE Public Relations was created with the intention to cultivate curiosity and the art of doing things differently. Not just to be more efficient, but to do better.<\/p>\n<p style=\"text-align: left;\">Agile, creative and versatile, <strong>ALICE<\/strong> is a public relation agency connected to a large network of influencers, driving todays\u2019 new social and media reality.<\/p>\n<p style=\"text-align: left;\">It focuses on a non-traditional, TradDigital public relations <em><strong>approach<\/strong><\/em>* driven by evidence-based <strong>research to understand the issues and opportunities<\/strong> of our clients. It is on this basis that ALICE develops strategies that translate into meaningful content and relevant campaigns that generate measurable results.<\/p>\n<p style=\"text-align: left;\"><em><strong>*TraDigital<\/strong><\/em> : word invented to describe traditional and digital media relations.<\/p>\n<\/div><\/section><\/p><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_3'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-544'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":607,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-544","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - 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